Media Buyer (Freelance)

We are one of the leading tech-driven media and entertainment companies, producing uplifting content in 17 languages for people of all ages. Known for award-winning art and pop culture magazine boredpanda.com and TOP DIY channel Crafty Panda, we fight the world's boredom at an unprecedented speed: 160 million site views per month and 62 billion video views per year. Our team consists of around 350 creative individuals from 42 countries, with 2 offices in Vilnius, Lithuania.

We’re building and validating multiple early-stage digital products inside Bored Panda Ventures. Our focus right now is fast validation, not creating scale show that cannot deliver . We’re looking for a Media Buyer who can take ownership of paid acquisition during the validation & MVP stages, working closely with in-house performance creative and founders. This starts as a part-time freelance role, with a clear path to full-time and potentially Head of Growth as the ventures mature.

What You Will Do:

• Launch and manage Meta Ads (core channel) for validation & MVP testing;

• Design and execute lean test structures (angles, hooks, offers, landing pages);

• Own budget pacing, testing logic, and early signal detection;

• Work closely with performance creatives to iterate fast (creative → data → insight);

• Validate demand, not just “run campaigns”;

• Prepare insights for scale-ready handover once PMF signals appear;

• Expand testing beyond Meta with TikTok Ads;

• Run google ads campaigns.
  
  What We Expect:

• Hands-on experience with Meta Ads (not just boosting or reporting);

• Strong understanding of conversion events and signal quality, budget scaling versus validation testing, and creative fatigue and iteration cycles;

• Comfortable working with unfinished products;

• Ability to explain why something works (or doesn’t);

• Start-up / affiliate / DTC mindset preferred;

• This is not a role for “set-and-forget” media buyers, people who only work with mature brands & big budgets, or those who need perfect briefs before starting.
  
  What We Offer:

• Early ownership across multiple products, not just a single account;

• Direct collaboration with founders and the performance creative team;

• Freedom to test, break, learn, and improve;

• Clear growth path from part-time freelance to full-time Media Buyer, and potentially Head of Growth for the right person.
  
  Compensation: 30 Euros/gross hourly.