F-Secure delivers research-led cyber security to defend organizations, society and people from real-world attacks and build resilience into their approach. Our people are a mix of technical and creative experts – diverse, talented, and passionate people – working tirelessly to help us advance the industry with new ways of thinking. They lead their own development, in and out of the office. They call the shots when it comes to building a place to call home in our organization.

F-Secure´s Strategy, Brand and Communications Unit is now looking for Head of Brand Management to drive further the development of a consistent and strong brand for F-Secure globally.

You will have the holistic responsibility for maintaining and further building F-Secure’s brand globally. This includes carefully developing F-Secure’s brand position and translating that position to a strong and consistent brand identity. You’ll also infuse the F-Secure brand into all relevant teams within the company, including content, marketing, digital, events, research and sales.

The Head of Brand Management will be part of a diverse, truly global team of experienced brand and communications experts who master the daily challenges professionally and spot on while always adding a sprinkle of fun. You will enjoy this role if you are passionate about creating brand equity, engaging people, thrive in the fast-paced cyber security industry, and are never satisfied with the status quo. 

Key Responsibilities

• Drive and maintain consistency of F-Secure’s brand identity
• Increase brand awareness, relevant differentiation and emotional connection
• Project manage cross-unit workflows
• Act as a first set of eyes on anything entering the brand team’s workflow
• Champion/drive initiatives that support delivery of the brand promise
• Develop a plan for brand management and brand development and monitor progress against the plan
• Drive brand understanding and support throughout F-Secure
• Brand messaging development
• Monitor, measure and manage brand equity and strength

What are we looking for?

• Practical professional experience in brand management in an international environment
• Educational background which includes marketing studies
• Preferably experience of leading people and small team(s), especially in a matrix organization
• Strong organizational skills with ability to act independently as well as in cross-functional groups
• Good communication and influencing skills
• Ability and confidence to interact with senior stakeholders
• Ability to work with attention to detail
• Structured and analytical working style
• Independent and self-motivated, with a positive “can do”-attitude
• Professional fluency in written and spoken English

What will you get from us

• Opportunities for creativity and growth – You get to work in a dynamic and forward-looking environment, innovate together with a global team, challenge the current ways of working, and truly impact the company brand image across the globe.
• Freedom to perform – We encourage you to take ownership and think outside the box. We support you, but we also give you the freedom to organize your work in a way that best works for you.
• Fellowship – At F-Secure, you get to work together with like-minded, curious professionals who care about each other.