Wärtsilä is an innovative technology company in the Marine and Energy markets. Every day, we – Wärtsilians – put our hearts and minds into turning Wärtsilä's purpose of enabling sustainable societies with smart technology into reality. Game-changing ideas have been part of our DNA since 1834, and together, we can create new business opportunities and a more sustainable future that we can all be proud of. 

We are always on the lookout for future-oriented talent – want to join the ride?

We are now looking for a Product Marketing Manager responsible for product marketing on a global scale in line with the business strategies to enable profitable growth. Your responsibility is to bring lifecycle solutions to market and drive value creation by positioning and developing value propositions, launching the product and engaging sales and customers in understanding the value of the solution. This role works in close collaboration with key stakeholders in leadership, product management, marketing and sales. The preffer location for this position is Finland. The position holder will report to General Manager,  Product Marketing.

The position is temporary for the duration of approximately six to eight months. This opportunity offers a valuable high-learning environment and the ability to gain knowledge in lifecycle management through marketing while delivering value to the organization.

In the role you will be responsible for:

• Creating and executing marketing strategies related to the offering portfolio under your responsibility
• Defining product positioning and targeting in close cooperation with Product Managers 
• Co-creating with Product Managers compelling product value proposition and drivers to translate technical features to customer value  in lifecycle management
• Developing marketing messaging that is customer segment specific, clear and defendable, and demonstrating the value to our customers 
• Defining market specific launch and campaign goals and choosing the marketing strategies needed to achieve them
• Building unified and identifiable stories and producing digital first content that touches the target audience across different channels throughout the customer buying cycle.
• Plan, budget and manage the execution of product marketing activities and related communications.
• Setting launch and campaign targets and monitoring the success 
• Participating in continuous improvement of product marketing processes and way of working
• Experimenting with methods and strategies that deliver the highest value
• Delivering compelling marketing that creates value through unequaled customer experience.

As an ideal candidate, you would be fearless and highly engaged in delivering excellence and committed to customer-centricity. Your creative mind and development-oriented mindset will help you to succeed in the role! We hope that you enjoy working independently as well as within cross-functional teams.

In addition, you will shine in this role with:

• Proven track record of successfully implementing marketing plans and projects
• Solid market and industry understanding
• Decisiveness and action orientation 
• Good communication and networking skills and advanced spoken and written skills in English

Please apply latest on Thursday 20th of May by sending you application and CV.