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Demand Generation Manager

Published date more than one year ago
Posted: more than one year ago
Company Relex
Company: Relex
Location Helsinki
Location: Helsinki

<p><img src="https://www.relexsolutions.com/wp-content/uploads/2020/06/all-relex-2018.jpg" alt="" width="1276" height="681"></p> <p>We’re looking for an enthusiastic <strong>Demand Generation Manager</strong> to plan, execute and optimize demand generation programs that drive pipeline and awareness from our target accounts. This is a full-time position for someone with previous experience in B2B marketing.</p> <p>You will join our global Demand Generation team and get to work with a large pool of brilliant marketers across Europe, the Americas and Asia Pacific.</p> <p>&nbsp;</p> <p><strong>What you’ll be doing:</strong></p> <ul> <li>Plan, execute and optimize effective demand generation programs across channels to build awareness, drive pipeline and move prospects down the sales funnel</li> <li>Own our Paid Social, Display and Email programs – Test, measure and optimize campaigns across channels and media</li> <li>Utilize 6sense ABM platform for more effective audience segmentation and targeting</li> <li>Analyze and report on results to identify which tactics and experiments are worth scaling and where we should adjust our approach</li> <li>Work closely with Content, Brand &amp; Design, Business Development, Product and Field Marketing teams to develop effective campaigns that maximize the impact of our content and local activities</li> <li>Support the development, management and reporting of our overall lead funnel</li> <li>Depending on experience, oversee/own/support our website’s conversion optimization, Paid and Organic Search strategy and tactics, BDR/Sales collaboration</li> </ul> <p>&nbsp;</p> <p><strong>What you’ll bring to the table:</strong></p> <ul> <li>3+ years of experience in demand generation, digital marketing, or growth marketing preferably within international B2B enterprise SaaS/software market</li> <li>Experience working with best of class marketing and sales tools such as HubSpot, Salesforce and 6sense</li> <li>Hands-on experience with marketing analytics and campaign performance reporting</li> <li>Collaborative yet independent working style; ability to lead projects that require collaboration across teams and functions</li> <li>Attention to detail and flawless execution</li> <li>Eagerness to test and learn new things everyday</li> <li>…and of course, the ability to have fun while working!</li> </ul> <p>&nbsp;</p> <p><strong>What we offer you in return:</strong></p> <ul> <li>An international career and learning opportunities in a market-leading hypergrowth SaaS company</li> <li>A fun, ambitious, and committed marketing team where all the team members live in 10 different countries but still feel like a family (a bit of a cliché but we really mean it!)</li> <li>A respectful and professional, yet easy-going atmosphere where individual thinking is encouraged</li> <li>Responsibilities and challenging projects from day one</li> <li>A position where you can help retailers fight against food waste</li> </ul> <p>&nbsp;</p> <p><strong>Are you the one we’re looking for? Apply now and become a part of our RELEX family!</strong></p> <p>You can apply by sending your CV, resume and portfolio through the application form as soon as possible, but no later than <strong>June 7th</strong>. Please note that we will fill this position as soon as we’ve found the right person, so we recommend that you act quickly.</p> <p>&nbsp;</p> <p><strong>About RELEX</strong></p> <p>RELEX Solutions is a profitable hypergrowth company employing over 1,500 people globally. In times of rapidly changing, fragmented consumer demand, new sales and fulfillment channels, and supply chain disruption, RELEX’s AI-driven, cloud-based platform helps retailers and brands move fast and find new ways to meet consumer needs while improving operational efficiency and controlling costs. RELEX recently announced the successful closure of a €500M funding round, bringing the company’s valuation to €5B.</p> <p>RELEX is trusted by leading brands including S Group, Kesko, Marks &amp; Spencer, Sephora, Bed Bath and Beyond, and WHSmith and has offices across North America, Europe, and the Asia Pacific region.</p>