This job is no longer active. It was disabled the May 5, 2023 by Accountor
Performance Marketing Lead




Join our a+ team!
Accountor is one of the leading software technology & R&D companies in Finland. We focus on delivering the best software and the digital experience to help our customers be masters of their business every day. Our software enables the digitalization of HR, payroll, and accounting.
What you will be doingWe are looking for a self-driven and experienced Performance Marketing Lead to join our Financial Management Software Unit at Accountor. As the Performance Marketing Lead/Manager, you will be responsible for the overall performance of paid advertising, driving conversions at optimal costs per acquisition, and leveraging the amount of MQL's through the web. Your key responsibilities in this position would be:
- Create and manage Google Ad + display campaigns
- Create and manage Facebook, Instagram and Linkedin Ads
- Regularly review and optimize all advertising campaigns for ROAS
- Manage Google Analytics to track and measure all marketing campaigns
- Regularly review channel analytics reports (Search, Social, Ads, Email, Website) and recommend optimization
- Conduct regular conversion rate optimization audits and execute A/B tests, and user testings/feedback to improve conversion rates
- Build and develop reports e.g. Looker studio for all performance marketing and cost allocation tracking
- Gather competitor data and analyze it
- Build good relationships in-house and with our external partners
Most of your team is located at our headquarters in Espoo, but our other lo
cations are in Turku, Tampere, Oulu and Jyväskylä. We work with a flexible hybrid model.
With these strengths you are one step ahead
- Hands-on experience in a similar marketing role with a proven track record of success
- Able to work in a multi-product environment with many internal stakeholders
- Ability to work in both vendor and in-house set-up
- Detail-oriented with an eye for data analysis
- Strong Google Ads Search and Display skills
- Experience in Google Tag Manager and GA4
- Proficient both in Finnish and in English
So why should you choose to work with us? Well, let us tell you:
- Our people are the best in the business. We have a truly international team of professionals who are passionate about what they do and always eager to learn and collaborate. We are proud to have around 15 nationalities under our roof and to have achieved a gender division of 50-50 in our workforce, a rare feat in the tech industry. Of course, we welcome all genders! With a team of 400 spread across Finland and a tight-knit group of 10 in Stockholm, we are an industry forerunner in Finland and hopefully soon is Sweden too!
- We offer fantastic opportunities for professional growth and development. With our in-house trainings and a yearly personal budget for professional development, we want to make sure that you can develop yourself as an expert of your field. Our company offers great career paths within our different products, projects, countries, and clusters.
- We have a comprehensive set of benefits that are designed to support your well-being and help you grow both personally and professionally. From a competitive bonus program (paid twice a year) to modern devices, we've got you covered. And with extensive occupational health services and a range of recreational benefits, we're committed to helping you maintain a healthy work-life balance.
Send your application today and become a member of our a+ team!
Our CMO Katarina can tell you more about this position. Call Katarina at 050-3870635 on 4.5. at 12.00-13.00, or email her directly at katarina.ylikorkala@accountor.fi
We look forward to hearing from you and your skills, so please provide your application as soon as possible. We are actively following the process and might proceed to action also during the application period. If you have any recruitment related questions, please do not hesitate to contact us at talent.fms@accountor.fi. However, please note that we are unable to accept applications via email and ask you to kindly submit your CV via our recruitment portal.
About the companyAccountor (accountor.com) is a leading cloud-based FMS and HR SaaS software company supported by its tech-enabled services business. In total, the group employs about 2300 professionals in six countries. Our mission is to help our customers use the possibilities of modern technology and digitalization in their everyday work. The group's headquarters is in Espoo, Finland. In addition to Finland, we operate in Sweden, Norway, Denmark, Netherlands, and Ukraine. The turnover of the Accountor Group was 238M€ in 2021.In this position you will work as a part of Accountor Group’s FMS (Financial Management Software) cluster. For more information on our product portfolio, please visit our websites: Procountor, Ecom, Isolta, Apix, eTasku.You can read more about our supporting, trusting and friendly atmosphere here on our social media pages or behind #accountorteam. www.accountor.com